AI-First PPC · International Speaker
Profitable Google Ads for ambitious businesses.
Senior-level PPC management without the agency bloat. I work directly with business owners and marketing teams around the world, from established brands to ambitious challengers, pairing hands-on expertise with AI-powered systems I build myself to turn ad spend into predictable, profitable growth, not vanity metrics.
You'll work directly with me, every account, every week.
★★★★★ 10+ years in PPC · senior architect
£10m+
Ad spend managed · global campaigns
Speaking 2026
Hero Conf · s360 · PMCR
10+
Years in Google Ads & PPC
About Ramial
Senior PPC architect,
AI-first operator.
I'm Ramial, a Manchester-based, AI-first Google Ads architect and founder of RANK MEDIA. I work hands-on with businesses of every size all over the world, from established medium and large brands to ambitious challengers, turning paid search into a reliable growth channel. A lot of that edge comes from the AI tools and automations I build myself, so a lean operation can deliver at a scale that used to take a whole team.
I'm a T-shaped specialist: deep expertise in Google Ads and PPC, with broad command of the wider digital marketing around it, conversion tracking, landing pages and CRO, local SEO, analytics and AI. So your paid search is planned around the whole funnel and your wider marketing, never in a silo.
Outside of client work I speak at international PPC conferences (Hero Conf, s360 and PMCR), join webinars and podcasts with leading paid-search experts, write for PPC Hero, and moderate the PPC Hub community. My bias is toward doing fewer things better, for clients and for myself.
£10m+
Ad spend managed across businesses worldwide
500+
Accounts worked on across the UK, US & Europe
3x
International conference talks in 2026
100%
You keep ownership of all ad assets
What I Do
Senior, AI-first Google Ads management, end to end.
PPC is what I live and breathe, and Google Ads is the core of what I do. I also work across the wider digital marketing that makes paid search pay, conversion tracking, landing pages, local SEO and analytics. Every campaign is built around your unit economics, revenue, cost per acquisition, lifetime value, not clicks or impressions.
Primary Service
Google Ads Management
Hands-on, senior-level PPC for businesses of every size, anywhere in the world. I work directly inside your account across every Google Ads surface, Search, Performance Max, Shopping, Display, and YouTube, with tight feedback loops and reporting that ties back to revenue.
- Strategy, setup & ongoing optimisation
- Full conversion tracking (GA4 & GTM)
- Monthly reporting tied to revenue
- Month-to-month, no long lock-ins
- You own the account & data, always
Engagement
Month-to-month
First step
Free discovery call
My PPC Expertise Covers
SearchKeyword & intent strategy
ShoppingFeeds, CSS & retail
YouTubeVideo & demand gen
TrackingGA4, GTM, server-side
Landing PagesDesign, build & CRO
Microsoft AdsBing search & shopping
Local SEOMaps & local visibility
Data & AnalyticsReporting & insight
AI & AutomationScripts, workflows & custom AI tooling
Industries
Proven across industries
Google Ads across regulated, high-intent and e-commerce sectors. A few where I've run the budgets and built the playbooks:
Medical & Healthcare
Clinics, practices & private healthcare
Aesthetics & Skin
Skin clinics, hair restoration, cryotherapy
Legal
Personal injury, family, national firms
Financial Services
Advice firms, compliance-aware PPC
Real Estate
Estate agency, home buying, lettings
Travel
Tours, transfers, concierge
Hospitality
Hotels, glamping, venues, dining
The Trades
Installers, environmental, specialist cleaning
B2B & Professional
Services, SaaS, wholesale
E-commerce
Shopping, PMax, feed optimisation
Cleaning services
Education & tutoring
Home improvement
Media & podcasts
Pet services
Sports & swim schools
Wholesale & distribution
Case Studies
What good PPC actually delivers
The kind of turnaround you get when campaigns are run around your unit economics, not vanity metrics.
Property · Lead Gen
Turning a stalled lead channel into a weekly enquiry engine
↑
More qualified enquiries, month on month
↓
Lower cost per qualified lead
✓
Profitable within the first few months
Rebuilt the tracking, tightened targeting to high-intent searches, and reported on qualified leads rather than clicks.
E-commerce · Shopping
Restructured PMax to stop wasting spend across regions
↑
Stronger blended ROAS
↓
Wasted spend cut across regions
✓
Rebuilt by market and product margin
Split a sprawling Performance Max setup by region and margin so budget followed the best returns.
Local Services
From zero tracking to a predictable local lead pipeline
↑
A steady, predictable flow of bookings
↓
Lower cost per booking
✓
Conversion tracking built from scratch
Started from zero conversion tracking and turned guesswork into a measurable, repeatable booking pipeline.
LinkedIn Recommendations
What clients & peers say
Real recommendations from clients and peers on LinkedIn.
Speaking & Media
On stage, on air & in the community
Beyond client work, I speak at international PPC conferences, join webinars and podcasts with some of the sharpest people in paid search, and help run the wider PPC community.
On stage at Hero Conf UK
On stage at s360 Aarhus
On stage at PMCR Manchester
Speaking
Conference talks in 2026
Speaker
Hero Conf
Speaker
s360
Speaker
PMCR
Webinars & Podcasts
Conversations with industry experts
MM
with Miles McNair
PPC Mastery · Workshop
Workshop: How to Win in the Agentic Era of PPC
Watch the workshop →
MM
with Miles McNair
PPC Mastery · EP 31
Real Google Ads Case Studies: Ecom & Lead Gen
Watch the episode →
TB
with Tom Bowen
Podcast · YouTube
Google Ads in 2026: AI & the Death of Keywords
Watch the debate →
MS
with Martin Svilenov
Podcast · YouTube
Profit Before Traffic: The 2026 Google Ads Reality
Watch the episode →
Free · No Obligation
Get a free Google Ads audit of your account
A no-fluff, 1-page audit of your current Google Ads account delivered as a PDF within 48 hours. Built for busy business owners and marketers who want to know exactly where budget is leaking, and what to fix first.
- Wasted spend identified to the penny
- Top 3 quick-win fixes for this month
- Negative keyword & structure review
- Conversion tracking health check
Book a Call
Grab 30 minutes on my calendar
Pick a time that works for you. We'll jump on a call, I'll take a quick look at what you're running now, and you'll walk away with at least one actionable idea. No sales pitch, no pressure.
Calendar not loading? Open in a new tab or WhatsApp me directly.
FAQ
Questions I get asked a lot
Still wondering if we'd be a fit? Book a 30-minute discovery call, no sales pressure, just a straight answer on whether I can help.
Book a Call →Businesses of all sizes, from ambitious challengers to established medium and large brands, in the UK and internationally, with monthly Google Ads budgets that range from a few thousand to £20,000+ a month and beyond, plus consultants and B2B services brands. I don't work with adult, gambling, or anything where I can't stand behind the outcome.
Every account is different, so I quote per engagement rather than list one-size-fits-all packages. On our discovery call I'll learn your goals, ad spend, and how hands-on you want me to be, then recommend the right scope with a clear, fixed monthly fee. No hidden costs, no surprises, and no long lock-ins.
No. Every engagement is month-to-month. If I'm not delivering value, you should be free to walk. That keeps me honest.
You do, 100%. I work inside your account, not mine. If we ever part ways, you keep everything: campaigns, conversion data, audiences, the lot.
End-to-end: campaign setup or restructure, conversion tracking, keyword and audience research, ad copy, bid and budget management, monthly reporting, and regular strategy reviews. For more complex accounts I'll often bring in custom scripts and automation.
Three ways: (1) grab a free audit above, (2) book a 30-minute discovery call, or (3) WhatsApp me directly on +44 7957 599 826. Whichever feels right.
Let's Talk
Ready to stop leaking budget?
30 minutes on a call. I'll tell you straight whether I can help, and if I can't, who I'd refer you to instead.